2012 British Hillclimb Championship Launch

[Uphill Racers]

The 2012 MSA British Hillclimb Championship was launched today 4th February in the Hailwood Suite at Mallory Park Circuit.

Avon Tyres were announced as BHC sponsors, possibly the worst kept secret of recent times!

TTC Group were announced as sponsors of the MSA Hillclimb Leaders Championship.

The new Championship website can be found here.

The message from BARC Chief Executive Dennis Carter was

• Both Championships already in a good shape
• No wholesale changes to come
• Evolution, not revolution the way ahead

There is an intention to introduce Sunday practice at all events.

Avon announced their intention to support the championship as sponsors in new ways with promotion, pricing, product development and marketing activities including the use of social media.

Uphillracers was represented at the launch and we ensured that the sponsors know who, what and where we are!